Its tough out there

Being quite an impatient person I guess I would have hoped for a lot more positive activity than I am getting right now!

I have to keep reminding myself that its only January and I should know only too well that historically things do kick off slowly at the start of every new year. Nevertheless, I would have hoped for more positivity to our early promotions both on the radio waves and through letter boxes, and I hope this is the calm before the storm because I am well prepared for it and always function better under pressure.

There is a temptation to do more local media advertising promoting the name, but I have pledged to Lorraine that we will resist this until we start to see rewards for our initial efforts and outlay.

Driving around the area clearly there is a dearth of other agents boards, I expect numbers will increase over the next few week and I shall continue to monitor the situation whilst also keeping a check on the competitions web sites.

It is apparent that a couple of the larger corporate agents are already showing healthy numbers of new instructions if messages on their adverts are to be believed.

Looking in local agencies the numbers of staff employed still appears quite sparse, with one or two agencies clearly running with half empty offices and an array of vacant desks.

We are now in to the second week of my Radio commercial on Meridian FM who have been playing around with the times the advert goes out and with the hopes of maximising the audience and increasing the prospects of potential business. Lets hope so and don't forget my 0.50% fee structure with NO VAT for a limited period and a considerable potential saving on fees.